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Digital Marketing Specialization

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  • Digital Marketing Specialization

Become an expert in online marketing strategies to grow businesses and reach global audiences.

  • Digital Marketing Fundamentals: Understand the principles of online marketing.
  • Search Engine Optimization (SEO): Master on-page, off-page, and technical SEO strategies.
  • Search Engine Marketing (SEM): Learn to run paid campaigns on platforms like Google Ads.
  • Social Media Marketing: Develop strategies for Facebook, Instagram, LinkedIn, and TikTok.
  • Content Marketing: Learn how to create compelling blogs, videos, and infographics.
  • Email Marketing: Build email campaigns with tools like Mailchimp and Constant Contact.
  • Google Analytics: Measure website performance and optimize user experience.
  • Affiliate Marketing: Understand how to run affiliate campaigns and partnerships.
  • E-commerce Marketing: Learn to promote products effectively on platforms like Shopify and WooCommerce.
  • Mobile Marketing: Discover strategies for app promotion and SMS marketing.
  • Graphic Design for Marketers: Use tools like Canva and Adobe Photoshop for visual content.
  • Video Marketing: Create promotional videos using tools like Adobe Premiere or Final Cut Pro.
  • Advanced Microsoft Office: Skills for creating marketing presentations and tracking analytics.
  • Spoken English Levels 1 & 2: Improve pitching and campaign presentations.
  • Marketing Automation Tools: Learn tools like HubSpot and Marketo.
  • Advanced Social Media Advertising: Use advanced targeting and retargeting strategies.
  • Office Skills: Develop organizational and project management skills.
  • Basic Digital Literacy: Understand essential online tools and platforms.
  • Client Management: Train in building and maintaining relationships with clients.
How to Enroll